Your privacy is important to us. This statement outlines our policy on how we manage the personal information we hold about our customers, potential customers, shareholders and others. 

It applies to AZH ADVISORY LTD (“AZH”) a Limited Liability Company in ADGM with company number 15312. 

It is our policy to respect the confidentiality of information and the privacy of individuals. Our privacy policy will be reviewed from time to time to take account of new laws and technology, changes to our operations and practices and to make sure it remains appropriate to the changing environment. Any information we hold will be governed by the most current AZH privacy policy displayed on our website. 

Any reference to ‘us’, ‘our’, ‘we’ or ‘AZH’ in this privacy notice is a reference to AZH ADVISORY LTD as the context requires unless otherwise stated. Similarly, any reference to ’you’, ‘your’, ‘yours’ or ‘yourself’ in this privacy notice is a reference to any of our customers, potential customers, shareholders and others, as the context requires unless otherwise stated. 

AZH commitment applies to all individuals whose personal data the Company may process. 

“Personal Data” means any information relating to an identified or identifiable natural person. The Company acts as a controller in relation to such personal data. This Privacy Policy or Notice describes what types of personal data we collect about you when you choose to use our services, how we will use your personal data, when and with whom we share it and how we will keep it safe. It also details your rights in respect of our processing of your personal information and how you may exercise them. Please take the time to read and understand this policy. 

Any personal information we hold will be governed by our current privacy notice. If we make changes that we consider to be important, we will communicate them to you by email at the email address provided by you during the collection of personal data.

We are committed to being open and transparent about how we use personal information. Where our documents or interactions with you ask for personal information, we will generally state the purposes for its use and to whom it may be disclosed. This is addressed to customers and potential customers.

We may collect and hold a range of personal information about you to provide you with our services, including, and not limited to: 



Phone number 

Date of birth; 

Email address; or 

Phone numbers, including home, mobile and work; 

AZH collects your personal information in order to provide you with our products and services and to establish and manage your account. By collecting your information, AZH is able to monitor and improve the services we offer to our existing and potential clients. 

Our business is to meet our customers’ needs for a range of financial services. To do this effectively, we need to collect certain personal information. Please also note that because of the nature of the services we provide we do not have the option of allowing you to deal with us on an anonymous basis. 

You provide us with personal information by filling in the application or other forms on our website, by accessing and trading on your account through our platform or by corresponding with us by phone, email or otherwise. Because of the nature of the products and services provided, government regulations and taxation laws (if applicable), we ask for a range of personal information from our customers .The type of personal information we may collect can include (but is not limited to) name, address, date of birth, gender, contact details, income, assets and liabilities, account balances, trading statements ,trading history, financial statements, credit reporting information, employment details, location data and any other similar information. 

We obtain most of the information directly from our customers through application or other forms, and from maintaining records of information provided in the course of ongoing customer service. 

We may also obtain information from other sources. For example, credit information or identity checks. We may also obtain personal information about you through your use of our website , apps or through the use of cookies on our websites and/ or apps, in particular by recording which pages you look at on our website. 

We may ask for other information voluntarily from time to time (for example, through market research, surveys or special offers) to enable us to improve our service or consider the wider needs of our customers or potential customers. 

We may record any communications, electronic, by telephone, in person or otherwise, that we have with you in relation to the services we provide to you and our relationship with you. These recordings will be our sole property and will constitute evidence of the communications between us.

Such telephone conversations may be recorded without the use of a warning tone or any other further notice. 

If you choose not to us provide with the information we need to fulfill your request for a specific product or service, we may not be able to provide you with the requested product or service.

While we may send you marketing material from time to time that we think will be useful to you, we are conscious of the need to respect your privacy. Unless you are informed otherwise, the personal information we hold is used for establishing and managing your account, reviewing your ongoing needs, enhancing customer service and products and giving you ongoing information or opportunities that we believe may be relevant to you. We may also use your personal information for business planning purposes including product development and internal research. 

Depending on the product or service concerned and particular restrictions on sensitive information, this means that personal information may be disclosed: 

  • to AZH and its subsidiary/es who provide financial and other services for AZH and their clients service providers and specialist advisers who have been contracted to provide us with; administrative, IT, financial, regulatory, compliance, insurance, research or other services credit reporting or reference agencies introducing brokers with whom we have a mutual relationship, credit providers; 
  • to courts, tribunals and regulatory authorities as agreed or authorised by law or our agreement with you; 
  • to anyone authorised by you, as specified by you or our agreement with you; 
  • when necessary to protect AZH’s rights of property; 
  • to help improve services to clients where AZH may engage another business to help carry out some internal functions such as account processing, order fulfilment, customer service, client satisfaction surveys or other support services or data collection activities relevant to AZH's business; 

Information may be processed by staff who work for AZH or for AZH's suppliers. AZH may also provide a party with client information from a Company database to help analyse and identify client needs and notify clients of product and service offerings. Use of the information shared is strictly limited to the performance of the task AZH requests and for no other purpose. 

Third party service providers such as credit-referencing agencies may keep a record of any searches performed on our behalf and may use the search details to assist other companies in performing their searches. 

We may take reasonable steps to require that organisations both within and outside AZH and its subsidiaries who handle or obtain personal information as service providers to us acknowledge the confidentiality of this information, undertake to respect any individual’s right to privacy and comply their local privacy regime and this privacy notice. 

You should be aware however that our ability to enforce Data Protection Rules or any other contractual privacy obligation against overseas recipients and to take action in relation to any breach may be limited. 

We understand that you may choose not to disclose your personal information to us. However, if you choose not to provide the information we need to fulfil your request for a specific product or service, we may not be able to provide you with the requested product or service. 

All information that clients provide to AZH is stored on secure servers. Payment transactions are encrypted using SSL technology. Where AZH has given, or where a client has chosen, a password to access certain parts of the Website including the trading and client account area, the client is responsible for keeping the password confidential and clients should not share the password with anyone. The transmission of information via the Internet can never be completely secure. Although AZH does its best to protect personal data it cannot guarantee the security of data transmitted to the Website and any transmission is at a client's own risk. Once it has received client information AZH will use strict procedures and security features to try to prevent unauthorised access. 

If you provide us with personal information that we have not requested, then we will endeavour to only retain the information that we are otherwise entitled to hold because of the products and services we provide. However, if this additional information is surplus to our requirements but is provided to us in a manner where it is combined with information that we are either required or entitled to retain then you acknowledge that this unsolicited information may be held by us in the same manner as the balance of your personal information.

As noted above, we may use your personal information to let you know about products and services or promotions or other opportunities in which you may be interested. 

If you no longer wish to receive such communication please email us on: 

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